Business 2 CommunityLead Generation Tips – Predicting MisalignmentBusiness 2 CommunityOne problem is contacting a decision maker who suffers a lack of alignment with their organization.
Tip: Not sure if your organization is aligned? Ask your suppliers!
An interesting view on misalignment ...from your external vendor! The next time a key or long term vendor ask for a few minutes of your time, give it to them and pay for lunch yourself. Take advantage of the opportunity to interview this person who sees how you do business. How do you thnk you look to people who work to supply your needs? Do they know you better than you now yourself?
Another lesson you might learn from this... if you are too misaligned there is another cost: you might not be getting the best service or the best offers because it's too difficult to do business with you!